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Josefina Villanueva Alonso (Joie) has over 10 years of work experience in the Technology, Media, and Not-for-Profit industries.

Joie moved to Manchester in January 2016 from Manila, Philippines where she was a Marketing Consultant for IT enterprises and startups, and was previously the Executive Director of the Philippine Software Industry Association, a trade organisation of over 200 software companies.

As executive director, she served as PSIA’s chief operating officer reporting directly to the Board of Directors, and represented the organisation in various investor and government briefings, trade missions in key markets such as Japan and Australia, and helped generate business leads for its company-members.

She has helped organise at least 50 events, conferences, and trade shows in Manila, Tokyo, Sydney, and Toronto.

Her strengths lie in business development, international marketing, project management, startup operations, and events management.

Joie is a writer, diver, and travel blogger.